Performance Marketing Specialist

Overview

We are hiring a Performance Marketing Specialist who drives measurable growth through data-driven campaigns. You will own paid acquisition, conversion optimisation, and marketing analytics.

Responsibilities

• Plan, execute, and optimise paid campaigns across search, social, and display networks
• Manage and allocate marketing budgets to maximise ROI
• Implement conversion tracking, attribution modelling, and marketing analytics
• Conduct A/B testing on landing pages, ad creative, and audience segments
• Report on campaign performance with actionable recommendations

Basic Qualifications

• 3+ years in performance marketing with demonstrated ROI track record
• Expert proficiency with Google Ads, LinkedIn Ads, and Meta Ads Manager
• Strong analytical skills with experience in attribution and incrementality testing
• Proficiency with Google Analytics, Tag Manager, and marketing measurement tools
• Data-driven decision-making approach with experience managing significant budgets

Preferred Qualifications

• Experience marketing B2B technology or consulting services
• Background in growth marketing or demand generation
• Experience with marketing automation and CRM integration
• Certification in Google Ads, LinkedIn Ads, or equivalent

Technologies

Compensation & Benefits

• Competitive salary commensurate with experience and location
• Remote-first work environment with flexible scheduling
• Annual professional development budget for conferences, courses, and tools
• Health, dental, and vision insurance coverage
• Equity participation in the firm's growth
• Equipment stipend for your home office setup